If you've watched television at all lately, you may have noticed one interesting commercial. The premise of these TV spots is to showcase a mobile application that allows potential homebuyers to secure a mortgage. With a few taps of the screen, those who use the app can get a mortgage with the simplicity rivaling that of sending a message through popular social media apps.
While it may seem somewhat surprising and odd, the simplicity of securing a mortgage through a digital lender is here to stay according to HousingWire.
Because of the nature of the app itself, there are some questions concerning whether it'll actually survive. In its ad for the Super Bowl, Quicken stated its goal was to to do for mortgages what the Internet did for buying music and movies.
If you're hesitant to buy into the premise, you're not alone. But you should get used to the idea because instant mortgages will likely only grow.
What is Rocket Mortgage?
Quicken developed Rocket Mortgage to essentially streamline the entire process. In an interview with CBS News, Bankrate's Holden Lewis stated the median credit score of an applicant is roughly 753, the highest since 2001.
"I think it's a game changer, in a sense that other mortgage companies are going to have to make it easier to put in your documentation and your paperwork," Lewis told CBS News.
How does it work?
Once you download the app, you can input your financial information, including annual income and bank income. Then sit back and watch the app work its magic and see as it presents you with a mortgage, associated fees, interest rates and so on.
It is because of the transfer of information that HousingWire stated that digital lending has a place in the future. When Rocket Mortgage was unveiled, a few onlookers were concerned it would bring about another housing crash. The first one started with the reckless lending of high mortgages to people who couldn't afford them, and detractors believed Rocket Mortgage would encourage the same behavior.
According to HousingWire, however, the information that is collected helps to reduce the risk involved because they are obtaining bank statements, tax returns and pay stubs. This helps banks ensure the individual applying for a mortgage is not falsifying any information.
Reduce human error
Rocket Mortgage currently sells itself by the quick approval process. In fact, the app states that someone can be approved for a mortgage in about eight minutes. That number alone makes it appealing to young individuals who may not necessarily have the time to set aside to visit a bank and discuss financials.
The app arguably has a future because it acts as a self-defense tool against human error. Lending departments might accidently approve a mortgage to someone who can't afford it, and down the line the borrower will have to foreclose.
Rocket Mortgage is built with automation in mind, and that will help ensure compliance while reducing risks.
Digital is the future
Numerous industries have gone through a digital revolution, from music to movies. Today, a majority of music is bought or streamed online, and as a result CD sales are well below totals from a decade ago.
Digital technology introduces a few benefits to the mortgage process that cannot be ignored anymore. In the aftermath of the housing crash, obtaining a mortgage is too expensive for lenders because they have to institute double and triple checks at every level to ensure there is no human error.
For the homeowner, the time saved by not having to go to the bank can then be spent toward looking at homes and contacting a home inspection service to come out and look at a property that is intriguing.